So my favourite rail service – Eurostar – is being rebranded. The old E* logo, in use from the start of the service in the mid-1990s, is to be replaced with a silver 3D logo, dark blue background and a yellow caps sans serif font. There is also an adaption […]
United Kingdom
DB Schenker takes to the rails in the UK
It was a small flash of white on maroon, but it meant so much – the DB Schenker logo on the side of a Class 60 UK railway engine somewhere between Chesterfield and Derby on 3rd October, out of the window from my Sheffield-London train. If anyone can help improve […]
Eurostar grandeur
My Eurostar leans into a curve as the twinkling lights of Calais disappear into the distance, accelerating into northern France. With the dark of an autumn evening outside the window only the dull reverberations of the air on the carriage walls convey the impression of speed. Yet only forty-five minutes […]
The 0805 to St Pancras International
I was on it – the first ever 0805 Eurostar train from Brussels Midi to London St Pancras International on 15th November, the 2nd day of operation of the new high speed line. The line itself is relatively unexciting – a quick dip in a tunnel under the Thames at […]
You carry your prejudices with you: Eurostar advertising
I’m a big fan of Eurostar, the highspeed rail service between London and Paris / Brussels. It’s efficient, reliable, and so much better than flying. Further, thanks to the recent security problems at UK airports, the company is doing excellent business. But what about their advertising?
OK, being community spirited is not such a good idea
On my wave of being socially responsible in London (see this post), I decided to do the same again and try to prevent my fellow passengers on the Stansted Express last night getting stuck at Tottenham Hale. But this time I encountered opposition and inaction. Maybe that will teach me […]